About Me

I am an accomplished lifestyle editor and writer with 24 years of experience in the publishing industry.

I have worked across many national titles including OK! magazine, New magazine, Daily Mirror, Sunday Mirror, S mag, Saturday, Love Sunday, Notebook, My Weekly magazine and Platinum.

I specialise in all lifestyle content including travel, real life and interiors.

Key skills:

Strategic Communications: Expert in developing cohesive messaging across digital, print, and social platforms

Media Relations: Strong working relationships with national and international media outlets and PR teams

Campaign Execution: Experience planning and delivering editorial and branded content campaigns

Crisis & Reputation Management: Understanding of media law, sensitivity around brand voice and public messaging

Event Management: Led virtual and in-person press events, from planning to execution

Editorial Leadership: 20+ years managing teams, budgets, content calendars, and stakeholder alignment

Storytelling Expertise: Skilled at crafting engaging, on-brand content for diverse audiences

Digital Savvy: Comfortable using CMS platforms, social media scheduling tools, SEO optimisation and analytics

Cross-functional Collaboration: Strong experience liaising with marketing, advertising and product teams

Influencer Engagement: Experience liaising with talent agents and securing exclusive interviews

Virtual Event Management: Successfully delivered the first virtual event for a flagship brand—sourcing speakers, managing production, and meeting all sponsorship and audience KPIs.

Brand Development: Editorial consultant on Platinum Magazine, shaping voice, tone, and positioning for a new lifestyle title targeting mature women before becoming their Deputy Editor.

Digital Transformation: Led launch of a lifestyle magazine website, driving digital growth while maintaining print quality and editorial integrity.

Team Building & Leadership: Built and mentored editorial teams across multiple titles; developed staff training programs to improve content quality and staff progression.